'E-Commerce', a term that we all reckon with today! But rarely do we realize it's impact and the long road that it has traveled. Gone are the days when we used to shop online while sitting within the comfort of a home because today we have I-phones, Android based phones and other smart phones for doing the same. E-commerce in actual is a domain where colossal amount of money is transacted in form of sale and purchase. The much hyped platform for shopping has grown exponentially over the years and it is the same platform, which proved to be a savior for businesses that suffered huge losses during recession period. Let me tell you how! Online platform of e-commerce that operates in form of a website where all products are listed proved to be a much cost effective way of promoting and selling goods & services.
Advent Of Mobile Ecommerce
Penetration of smart phones in the e-commerce market was never easy but with time the pace increased at a tremendous rate. About 44 percent people in the year 2009 used mobile e-commerce application to purchase products online. Using e-commerce application on a mobile phone requires downloading website application and rest is hassle free shopping for you. So, now was the advent of something known as 'Mobile E-commerce', which was a step ahead of e-commerce. It was because of the increased promotion of mobile applications, companies started investing in mobile e-commerce applications and as a result, you will find numerous applications with several updates on the internet.
The only thing that has inspired people to indulge in mobile e-commerce is the 'mobility' factor. You can shop anytime you want and the only thing you need to have is an e-commerce enabled mobile phone. Today some of the renowned mobile phone manufacturers popular in e-commerce platforms include names like Apple iPhones, BlackBerry and Android. If you are a smart entrepreneur and you feel that your business is not getting the desired web presence then, mobile application development is your answer. With a brand new phone and a smooth user interface, you are on a roll for sure!
For some, a smart phone with a user friendly interface is enough to get rolling but is that really enough for a hassle free shopping experience according to you?